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SalesCraft: The Enablement Advantage, by Sharon Little
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In recent years, the pace of business has put increasing pressure on Sales organizations. Sales Enablement has emerged as a critical business function to address these challenges, but few understand how to unlock the power of Enablement to drive sales transformation. In SalesCraft: The Enablement Advantage learn how to implement an enablement function that inspires, differentiates and drives revenue.
- Sales Rank: #2215516 in Books
- Published on: 2015-04-18
- Original language: English
- Number of items: 1
- Dimensions: 9.02" h x .21" w x 5.98" l, .32 pounds
- Binding: Paperback
- 102 pages
Most helpful customer reviews
1 of 1 people found the following review helpful.
Sales Enablement Quick Read
By Cheryl Christensen
Great read! Short and to the point but very informative of what real sales enablement includes! Great partner to Cracking the Sales Management Code!
0 of 0 people found the following review helpful.
What Sales Enablement Is and Isn't
By Josiane Feigon
This is a excellent book and informative primer on everything you wanted to know about sales enablement but were too proud to ask. Sharon has generously provided a road map to what the role entails and how important this position is within an organization. I recommend this book to sales, marketing, operations professionals. Sharon is way ahead of her time.
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